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About Us
Each day, the professionals at SoFlo Customs seek to build the most functional 4x4s and 6x6s on the planet, while giving an aggressive look that exemplifies the company’s storied history. For over 13 years, SoFlo Customs’ team of talented engineers and auto technicians have delivered Jeep, Ford, Mercedes, Rivian, Tesla, GMC and Land Rover customizations that widened the eyes of clients and onlookers, as well as the worldwide media.
Through countless hours of engineering, performance adjustment, and off-road testing this storied outfit succeeded.
The mastermind behind all these efforts is Joseph Ghattas – a man that strives for excellence and pushes those around him and their abilities to new heights. Ghattas has held every position in the automotive industry, but is at his most natural when fabricating one of a kind builds to accomplish his ultimate vision.
Located in the heart of Pompano Beach, Florida – SoFlo Customs operates their assembly-line production out of a 50,000 square-foot facility, that employs over 80 dedicated professionals.
SoFlo Customs has built a reputation as the world’s premier customizer through aggressive designs, functional patents, customer-conscientious pricing, off-road aptitude and word-of-mouth. As the leader in a constantly growing industry, SoFlo Customs owns over 20% of the market, making this biggest and most successful custom vehicle company in the world.
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